How Vibra Agroindustrial Builds Confidence with Kemiex’s Market Intelligence

Kemiex’s market intelligence helps Vibra Agroindustrial boost visibility and make faster, smarter decisions. Discover how the platform enhances confidence and procurement efficiency.

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“Kemiex has enabled us to make strategic decisions with greater speed and confidence. The platform gives us clear market visibility, improves our procurement efficiency, and helps us anticipate risks. Its ease of use and customization fit seamlessly into our daily work, and the platform’s continuous evolution keeps delivering value to our operations.”

Cristiano Villanova de Paula
Grain and Feed/Food Ingredients Manager

Vibra Agroindustrial S.A.

Company profile

Vibra is one of Brazil’s largest poultry companies, with a fully integrated chain from farms to retail. It exports to over 70 countries, employs more than 5,000 people, and leverages its Innovation Center in Rio Grande do Sul to develop high-quality chicken products.

Strengthening Strategic Decisions in a Complex Poultry Supply Chain

Vibra Agroindustrial S.A. stands among Brazil’s leading poultry companies, delivering quality products from farm to market and serving customers across 70 countries. With thousands of employees and a commitment to innovation, Vibra’s team faces daily challenges in ensuring reliable procurement, adapting to global markets, and managing a supply chain that spans continents.

The Challenge: Piecing Together a Fast-Moving Market

Cristiano Villanova de Paula, Vibra’s Grain and Feed/Food Ingredients Manager, describes a familiar struggle for industry leaders: the need to act quickly on shifting market signals. Whether preparing for a major maritime freight BID or tracking global grain prices,

Vibra needed customized insights they could trust without the delays and uncertainty of searching multiple sources.

“Kemiex has enabled us to make strategic decisions with greater speed and confidence. The platform gives us clear market visibility, improves our procurement efficiency, and helps us anticipate risks.”

The Solution: Clarity, Efficiency and Proactive Risk Management

All-In-One Intelligence: The Kemiex platform delivered up-to-date market data- from international freight indices to grain curves- helping Vibra’s team understand market shifts instantly, instead of piecing facts from scattered reports.
Seamless Dashboards: Vibra appreciated the platform’s didactic design and flexible dashboards, making it easy to tailor insights for daily negotiations and long-term planning alike.
Real-Time Risk Indicators: Tracking events like the anti-dumping investigation on lysine allowed the team to anticipate supply disruptions and adjust purchasing strategies before risks became realities.
Practical Tools, Daily Impact: The Agri Explorer tool, even in its early beta stage, streamlined strategic assessments of soybean meal and chicken meat markets-enabling faster, fact-based decisions.
Evolution That Delivers: Vibra values Kemiex’s ongoing feature updates, from expanded price trends to upcoming freight information and mobile access, keeping them ahead with every improvement.

By integrating Kemiex, Vibra didn’t just gain another data source-they found a knowledgeable partner, one that brings clarity and confidence to high-stakes decisions every day. Kemiex’s ease of use and steady innovation have become embedded in Vibra’s operation, supporting a smarter, more agile future for their team.